About OnPoint's Partners
Bob Havely has 33 years experience helping
nonprofit organizations, elected officials, trade associations, and
companies strengthen their branding, develop their strategic plans, and
communicate with key audiences.
From 1988 to 2005, Bob's consulting firm, Education
Resources Corporation (EdSource), helped colleges, universities, and other
nonprofit organizations with their branding, strategic planning, and
communications initiatives.
Bob led the strategic planning team that re-branded
High Point College as High Point University and developed the ten-year
action plan that guided High Point to the significantly strengthened
position in the market it enjoys today. He also developed the
marketing plan for the public launch of a completely new institution and
brand in Virginia higher education: the New College of Global Studies at
Radford University.
Bob's other clients included:
Duke University, the Sisters of Mercy Health System,
the Southern Regional Education Board, the State Council of Higher
Education for Virginia, the NC Child Advocacy Institute, the Association
of American Colleges and Universities, the US Army Research Office, the NC
Public School Forum, and the National Network for Charitable Giving.
Previously, Bob served as Director of Government
Relations and chief lobbyist in Raleigh and Washington, DC for Duke
University and Medical Center. Bob was a senior member of the leadership
team that shaped Duke's image and messages on key national, state, and
local issues. Earlier, Bob served as Assistant Director of the White
House Domestic Policy Staff for President Jimmy Carter.
Bob also has a record of five wins and no losses in
statewide campaigns for bond and constitutional referenda in Virginia and
North Carolina -- campaigns which require developing and selling
previously unknown brands in short time frames and hostile environments.
In addition, he has served as the principal message or issues advisor for
candidates for Governor, US Senate, and other statewide offices in North
Carolina, Virginia, Kansas, Pennsylvania, and Wisconsin.
For almost ten years, Bob has worked with the NC State
Education Assistance Authority and College Foundation, Inc. to create the
brand College Foundation of North Carolina (CFNC and CFNC.org) and to
provide strategic planning, marketing, and communications guidance in
support of the CFNC brand.
Mike Davis is a partner in OnPoint
Communications and president of Mike Davis Public Relations, Inc. Mike’s
career spans 36 years of public relations practice, state government
service, media campaign management, and strategic communications counsel.
Mike has developed and implemented strategic
communications and marketing plans for state government agencies and
departments, nonprofit organizations in North Carolina and the southeast,
small businesses and major national corporations, and political
organizations and candidates at the federal, state and local levels.
As Chief of Staff to Attorney General Mike Easley in
1993-1994, Mike managed all non-legal operations of the NC Department of
Justice, including budget, personnel, legislative relations, policy and
planning, public affairs, public information, and citizen affairs.
From 1977 to 1983, Mike was chief public information
officer and special assistant to the Secretary of the NC Department of
Administration and the NC Department of Natural Resources and Community
Development.
As a campaign manager and consultant, Mike has been
responsible for budgeting and managing multi-million dollar communications
and media campaigns for US Senate, Congress, Governor, Council of State,
NC Supreme Court, NC Court of Appeals, and state legislative races.
Mike has directed the research and written the
communications and branding plans for the Coastal Conservation Council of
NC, the Lower Neuse River Basin Association, the Sparta Teapot Museum, and
the Fayetteville Public Works Commission, among others.
Tim McKay brings 31 years of media relations
experience to OnPoint Communications. His background in journalism and
mass communications began at the School of Journalism at the University of
Missouri, where he earned his undergraduate degree. He was the public
information officer for the NC Governor’s Office of Citizen Affairs from
1979 to 1984. His work there on volunteerism was recognized with the
prestigious Silver Anvil Award from the Public Relations Society of
America.
Since 1984, Tim has provided a wide variety of media
services to nonprofit and corporate clients, including logo development
and design; branding and marketing counsel; earned media strategy; still
and video photography; radio, television, and print advertising; media
placement; and new media solutions. In addition, Tim has advised
more than 50 political campaigns -- 19 of them statewide.
Tim served as Events Coordinator and Director of Public
Relations for Vermont's Mount Snow Ski Resort from 1993 to 1995. He is
co-founder of Memorial Hall Center for the Arts in Wilmington, Vermont,
where he also guided the branding and marketing efforts of the Mount Snow
Valley Chamber of Commerce.
During his work in Vermont, Tim helped form a
community-wide strategic planning group to study and implement the
re-branding and expansion of marketing for the Mount Snow Valley region.
He also developed and implemented a successful co-op marketing program
that increased the reach and frequency of area advertising.
Tim is also a filmmaker and writer. His video
production, “Tales of the Mountain,” won Best in Show at the Crested Butte
(Colorado) Ski Film and Video Festival in 1995. That same year his play,
“Dear Charles,” won the Vermont Playwrights Award and his screenplay,
“Burning Bridges,” won the Gold Award at WorldFest Charleston
International Film Festival.
In 2007, "Steeped In Surprises," the film he produced
for the Sparta Teapot Museum, won a national Bronze Telly Award in the
category of public relations productions.
In addition to his partnership in OnPoint
Communications, Tim owns EditOne, LLC, a state-of-the-art HDTV
post-production facility in Raleigh. Tim's recent credits include
“SRC@25,” the anniversary video for the Semiconductor Research
Corporation; a workforce training video for The NC Governor’s Rapid
Response Team; numerous television commercials for the NC Division of
Forest Resources; and “State of Minds,” a trade show video for the NC
Biotechnology Center.